How to Keep Companies Honest About Fighting Climate Change
Going green is the latest corporate trend—but it can be tough to separate the companies that are actually making major environmental commitments from those that are just giving lip service to the cause.
Now that Walmart, Google, Goldman Sachs and other international corporations havepledged to cut their carbon footprint—commitments that would have been almostunimaginable a decade ago—climate leaders are turning their attention to the next challenge: ensuring that companies follow through on their promises. That’s the aim of a new effort spearheaded by the U.N.’s recently appointed climate champion, French climate change ambassador Laurence Tubiana. She hopes to build a system that measures corporate efforts to address climate change, with non-governmental organizations playing a role as fact checkers.