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As Climate Costs Grow, Some See A Moneymaking Opportunity

Predicting how climate change will alter the weather is becoming a flourishing business.

The consumers are property owners and businesses that fear a rise in extreme weather — hurricanes, floods or heat waves, for example. Last year set a record for U.S. losses at over $300 billion.

Rich Sorkin is seeking them out. Sorkin is CEO of a new company called Jupiter. "Our approach is, look, we're in the risk business," he says. What Jupiter sells is risk assessment. How you can dodge the climate bullet? Sorkin's pitch is blunt: "Hugely important, globally significant, gigantic economic problem, not currently being addressed."

Curtis Gregory Perry

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